Thoughts and articles

Writing from the diligentpixel team on positioning, pricing, audience research, and go-to-market. This is where we show the thinking, including the calls we got wrong.

How you are actually losing money with AI

July 2026

How you are actually losing money with AI

The tools are great. That is the problem. They pull you into €70 work when the job you are there to do is worth €3,000 an hour.
Are you AI fluent, or plan to be?

June 2026

Are you AI fluent, or plan to be?

AI fluency is turning into the price of entry for digital work. That sounds like a threat. It is closer to an invitation.
A meditation on the tesseract

June 2026

A meditation on the tesseract

Technology lets me turn a four-dimensional cube with a finger. A personal essay on Plato, Bach, Camus, and why we follow an idea past its structure.
If you are weird, AI is here for you

May 2026

If you are weird, AI is here for you

Weird is good, and AI is a great companion for it. As the standard work gets automated, the odd, human thing you make is what gets remembered.
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