# diligentpixel

> diligentpixel is an AI-driven product marketing and go-to-market consultancy for established owner-led companies. We handle positioning, market research, brand strategy, pricing, and launch, and we can carry the work through to execution. Research like this was priced for corporations for years; that changed, and we exist to pass the change on.

Every page on this site is also available as clean markdown: request it with an `Accept: text/markdown` header, or append `index.md` to any page URL (for example https://diligentpixel.com/vision-process/index.md).

The brand name is always written lowercase: diligentpixel. We are based in Bucharest, Romania and work with clients across Europe and the UK. Contact: hello@diligentpixel.com.

Who we work with: established owner-led companies that want marketing built on research instead of guesswork. Manufacturers, distributors, multi-site operators, specialist contractors, consumer brands. Usually teams too small to hire a senior in-house marketer, but serious about getting positioning and go-to-market right.

How we differ: most agencies start with deliverables. We start with the fundamentals. Before anyone spends on ads or a rebrand, we check whether the product, the price, and the audience actually hold up. Then we own the work from research through launch.

## Services

- [Vision and process](https://diligentpixel.com/vision-process/): why market research became affordable and how our pipeline works: Data, Analysis, Tools, Strategy, Execution. We build our own data gathering tools, unique per client.
- [AI growth](https://diligentpixel.com/ai-growth/): we help companies adopt AI in their marketing and point it at an objective. The failure mode we fix is using AI without one.
- [Business intelligence](https://diligentpixel.com/business-intelligence/): BI finally became affordable. A 12-person company can now hold the picture a bank had in 2010, and most don't know it yet.

## Products

- [diligent:signals](https://signals.diligentpixel.com/): a UK market-signals product in beta. Sentiment and market research reports for UK businesses, from £349.

## Proof of work

- [What we did](https://diligentpixel.com/what-we-did/): client projects, including TrustedIn (a UK directory of a million businesses with research built on real data), ShopScout (grocery price comparison across UK supermarkets), and Ridesafe (a motorcycle safety device we branded and helped raise venture capital for).
- [Demos and case studies](https://diligentpixel.com/demos-and-case-studies/): includes the UK Business Sentiment 2026 case study (432,000 businesses, 5.27 million customer comments analysed) with a downloadable report.
- [Where we failed](https://diligentpixel.com/where-we-failed/): honest post-mortems of projects that went wrong and what each one taught us. We publish these because owning the miss is part of how we work.
- [Experiments](https://diligentpixel.com/experiments/): interactive economics demos, including a 3D revenue surface that shows what underpricing costs and a 110,000-particle market simulation of awareness versus quality.

## Thinking

- [Thoughts and articles](https://diligentpixel.com/thoughts/): essays on marketing, pricing, audiences, and working with AI, including the calls we got wrong.

## Company

- [Contact](https://diligentpixel.com/contact/): book an intro call or write to hello@diligentpixel.com.
- [Careers](https://diligentpixel.com/careers/)
- [Site map](https://diligentpixel.com/sitemap/)